-
may have a serious, sober appearance,
few bright colors
-
the words "Journal," "Transactions,"
"Proceedings," or "Quarterly," may appear in the title
-
intended for a more limited (academic)
audience
-
usually published by a scholarly publisher
(like a university press)
-
articles are written by scholars in
the field and are usually signed
-
articles are often consecutively numbered
from one issue to the next
-
main purpose is to report on original
research
-
more complex writing style
-
includes research articles on special
topics
-
may include graphs, tables, charts
-
articles usually include bibliographies
-
usually published bi-monthly, quarterly,
semi-annually, or annually
|
-
may have a bright, attractive cover,
many glossy pictures
-
designed to attract a broad segment
of the population
-
usually published by a commercial publisher
-
characterized by short articles written
by staff, often articles are unsigned
-
non-technical, popular writing style,
easy to understand
-
focus on current events, popular topics
of the day
-
usually published daily, weekly or monthly
|
-
provide information of use to a particular
industry
-
advertising will appeal to those in
the field
-
may have a format similar to popular
magazines; flashy
|