ABERDEEN, S.D. – Two members of the Northern State University School of Business will present at the International Academy of Business and Economics.
School of Business Dean Dr. Tim Mantz and Professor of Economics and Finance Dr. Keun Lee will present separately at the conference, which will be held in June in Munich.
Lee’s paper is titled “Economic Crisis: Finance-constrained and Speculative Processes.” His work revisits John Maynard Keynes’ General Theory of Employment, Interest and Money to consider if it can shed light on the 2008 financial meltdown, one of the most violent collapses in economic life since the Great Depression.
Mantz’s paper is titled “Attribute Clutter and the Devaluation Effect in Product Differentiation: The Value of Product Differentiation in Consumer Choice.” His research examines consumer reactions to three common positioning strategies: a narrow, single-focused specialized position in which products are described by a single attribute; a broader all-in-one position in which products are defined by a combination of attributes; and abstract or subjective position. He co-authored the paper with Dr. Kathy A. Mantz of Trevecca Nazarene University, Nashville, Tenn.
About Northern State University
Northern State University is a regional university that offers outstanding academics and exceptional extracurricular activities at an affordable price on a safe, welcoming campus. Northern State recently announced its Educational Impact Campaign, with a goal of raising $45 million for a new South Dakota School for the Blind and Visually Impaired, new athletic and recreation fields, and an on-campus regional sports complex. Once the campaign is complete, NSU will be the recipient of more than $100 million in privately funded building projects and scholarships within a decade. To learn more, visit NSU Admissions.