Jensen Rock and Sand finds unique way to show support for Northern State University

Four people standing in front of a cement truck

ABERDEEN, S.D. – An area business found a unique way to show their support for Northern State University that will reach people around the region.

Jensen Rock and Sand has partnered with Northern to have the NSU Wolf logo displayed on one of their cement trucks – and they might do the same to another.

Owners Kenny and Kyle Jensen said this is a way for their corporation to have more community involvement.

“Northern’s a great school. We have a lot of kids from our hometown that go to Northern,” said Kenny Jensen, of Mobridge. “It’s got a very good reputation. We just like to support the school and advertise for it.”

Jensen said he’s had friends and family members attend Northern. His children have also attended wrestling and basketball camps and tournaments on the NSU campus.

“It’s just the aspect of supporting your hometown college,” he said. “That’s a big deal to have a college like this in Aberdeen, South Dakota.”

Jensen Rock and Sand is the first contractor to display Northern’s logo on a vehicle, and NSU President Dr. Tim Downs said the university is very grateful for this unique show of support.

“This will reach a lot of people around the region, and we’re thankful he brought this idea to us,” Downs said.

Northern is open to other entities partnering with the university in this way. Those interested should contact the NSU Communications and Marketing Department at

About Northern State University

Northern State University is a regional university that offers outstanding academics and exceptional extracurricular activities at an affordable price on a safe, welcoming campus. Northern State recently announced its Educational Impact Campaign, with a goal of raising $55 million for a new South Dakota School for the Blind and Visually Impaired, new athletic and recreation fields, and an on-campus regional sports complex. Once the campaign is complete, NSU will be the recipient of more than $100 million in privately funded building projects and scholarships within a decade. To learn more, visit NSU Admissions.