ABERDEEN, S.D. – Northern State University is gaining a marketing expert who will bring extensive experience in digital and social media marketing to the campus.

Chad Hatzenbuhler has accepted the role of Director of Communications and Marketing and will join the NSU team April 3.

Hatzenbuhler brings to Northern a vast background in communications and marketing in the financial sector, working in both private and public banking. For the past year, he has worked as a Marketing Specialist at Aberdeen’s Plains Commerce Bank. Prior to that, he spent over a decade with the Bank of North Dakota.

Through those positions and self-employment, Hatzenbuhler developed a wide range of skills in communication, digital marketing, marketing analytics, graphic design, and web development.

“We look forward to Chad guiding our communication and marketing strategies to new levels of success,” said Dr. Neal Schnoor, NSU President. “I am confident in his ability and desire to collaborate with our entire campus community to achieve our strategic priorities.”

Hatzenbuhler earned an associate degree in Commercial Art at Bismarck State College before earning his B.S. in Marketing Management, with a minor in Business Management, from Minot State University.

About Northern State University  

Northern State University is a student-centered institution that provides an outstanding educational experience, preparing students through the liberal arts and professional education for their future endeavors. A regional university, Northern offers rigorous academics; diverse civic, social and cultural opportunities; and a commitment to building an inclusive environment for all points of view. Northern also offers a broad-based athletics program, sponsoring 15 NCAA Division II intercollegiate varsity sports that compete in the Northern Sun Intercollegiate Athletic Conference (NSIC). The university strives to enrich the community through partnerships such as its Educational Impact Campaign, which opened a new South Dakota School for the Blind and Visually Impaired; new athletic and recreation fields; and an on-campus regional sports complex. With the $55 million campaign, NSU has been the recipient of more than $150 million in privately funded building projects and scholarships within a decade. To learn more, visit NSU Admissions.